Advertise

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When your ad airs on Mind Your Own Business, you get a twofold advantage: traditional radio exposure and worldwide exposure via the internet because we combine our web site with the airwaves. This means your ad is heard on WLOB 1310 AM and streams live on wlobradio.com.

And, because we believe it’s a consumer driven world and that you shouldn’t be tied to the radio at a specific time, we make our show audio available for DOWNLOAD from our web site after the show airs. All ads are kept in tact so your ad kind of lives on and is heard each time someone downloads the show audio. Now that’s VALUE!

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Why Should You Advertise?

To keep your name out there in the minds of current and potential customers. We also advertise to maintain our brand and to establish a reputation of quality and excellent customer service.

When your ad airs, people may not grab their cell or drive to your business just to tell you they heard your ad on such and such a station – nobody does this!  But, if they’ve heard your ad played on the air consistently, they ARE more likely to think of you and your business the next time they, a friend or a family member find themselves in need of your services, and that’s why we advertise on radio.

Remember, new customers can’t contact you if they don’t know you exist! If you don’t advertise, you’re left with word of mouth. This may be enough for a few types of businesses, but not for the majority of businesses out there.

A 30 second ad can add value to your business, and radio ads are fantastic traffic drivers. Give the consumer your particular call to action whether it’s to make a call, print off a coupon or go to a site to learn more.  Talk about convenience for the consumer!

Consider a radio ad for your business on Mind Your Own Business Radio.

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DID YOU KNOW -

• 50% of the population read the NEWSPAPER

• 70% of the population watch Cable TV

• But 94% of the population LISTEN TO RADIO – that’s right – 94% !

• 9 out of 10 people listen to radio ads – they won’t change the station during commercials.  Powerful stuff !

Put your advertising dollars where they’ll bring you the most value, on the radio.

Who listens to WLOB? People just like you!

News Talk WLOB Radio of Portland, Maine is a locally owned and operated station whose owner is passionate about quality, conservative talk radio.

News Talk WLOB is  the 2nd most popular talk radio station in Maine. Broadcasting to listeners from Kennebunk to Augusta and Bridgton to Rockland, WLOB 1310AM reaches 75% of the Maine’s population. Our listeners come from all walks of life and all business sectors from homemaker to employee to business owner to political official. The average demographic is male, 18-59 and female 25-55. These listeners are educated and have disposable income. If they’re interested in local and national news, politics, sports and business, they’re listening to News Talk WLOB, Maine’s Big Talker.

Private ownership means you deal with the decision makers.

Bigger is NOT always better. Because WLOB is privately owned and we offer our listeners a local radio show, your specific requests are addressed quickly and you will deal directly with Debi in regard to Mind Your Own Business Radio.

Mind Your Own Business Info

• Mind Your Own Business airs on WLOB, 1310 AM and streams globally via www.WLOBRadio.com.
• All show audios are archived and available for download immediately after the show airs and includes all advertising played during the show, allowing your ad to live on in cyber infinity.
• We tackle issues that you, your customers, family and friends deal with every day.
• We discuss topics that pertain to all aspects of small business, but we’re not afraid to have fun or ask the burning questions.
• We are the place to advertise if you want to reach decision makers.
• We hit your target demographics.
• We bring a unique approach to business talk radio.
• We have a passion for small business and personal business issues.

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Advertising Options on Mind Your Own Business Radio

1. Lead Sponsor

Are you looking for a way to get more exposure for your business? As a lead sponsor of Mind Your Own Business Radio, you or someone from your organization will have the opportunity to be a guest co host once per month. You’ll connect with the local business community as well as national authors and speakers. It’s a great way to establish and build relationships through networking by way of the radio interview format.

As a show sponsor, your ad will air twice per show and be mentioned at the top of both hours in the suggested manner:

“Welcome to Mind Your Own Business Radio, I’m Debi Davis. This show is sponsored by Your Company. Find them at yourcompany.com.”

And when we come back from commercial breaks:

“Welcome back to Mind Your Own Business, sponsored by Your Company.”

- Your logo will be put in the header of the MYOB Radio web page as well as the weekly show reminder.

- You will be able to book guests provided I consider them to be a good fit for the show (no politics).

- You will have access to another microphone to talk about upcoming events or issues specific to your industry.

$300/month

2. Monthly Sponsor

Same as above, but for just one month per year. (Excludes logo in header of MYOB web page.)

$300

3. One Month

Air your 30-second ad for ONE MONTH, on 4 consecutive MYOB shows, at least once per show.

$75

4. Anchor Advertiser

Same as above but advertise monthly, without interruption.

$50

5. Web Site Ad

Place your Link/Logo in the left column of our site for one month.

$40

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Contact Deb for more information.

Payable by cash, business check or major credit card with Paypal. All advertising is subject to prior approval and payable in advance of scheduled airing.